3. She Has An Empire
Most fans these days are only aware of Elvira’s movies. However, she created an empire. Elvira had her own line of beer, her own fragrance called “Evil” and her own pinball machine. She sold makeup, and licensed her name and likeness for costumes. The Elvira costume is said to be the highest selling female costume of all time. D.C. Comics gave Elvira her own line of comics, and she appeared in such classics asElvira’s House of Mystery and Elvira’s Haunted Holiday. There were even Elvira-themed rides.
Of course, Elvira has her own production company called “Queen ‘B’ Productions,” an homage to her connection to B-movies. Elvira has even written several books, which were surprisingly geared toward children. Titles include The Boy Who Cried Werewolf, Camp Vamp and Transylvania 90210. Her current book, Elvira, Mistress of the Dark, is a 240 page retrospective detailing her career. Elvira makes most of her money these days making personal appearances during the Halloween season, like at Knotts Berry Farm. Despite her multi-media presence and merchandising, Elvira’s net worth is only $2.5 million.
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