5. Man Sues Beer Company For False Advertising
In 1991, Richard Overton sued the beer company for false advertising, claiming that it caused emotional distress, mental injury and financial loss. The case was dismissed due to the obvious fantasy of most alcohol marketing.
Later, in an interview with the Kalamazoo Gazette, Overton said that the image of him as a sexual no-show who drinks Bud Light so he can get girls was false; he’s married with three kids. But he wanted to challenge the industry’s advertising style because he didn’t like seeing his children so captivated by it.
Page 11 of 15
Discussion about this post