12. Give Up Your Need To Be Liked
“The only way to avoid pissing people off is to do nothing important.” — Oliver Emberton
Think of yourself as a market niche.
There will be a lot of people who like that niche, and there will be individuals who don’t. And no matter what you do, you won’t be able to make the entire market like you.
This is entirely natural, and there’s no need to justify yourself.
The only thing you can do is to remain authentic, improve and provide value every day, and know that the growing number of “haters” means that you are doing important things.
By Zdravko Cvijetic, Medium.com
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