Don Jazzy has turned Mavin artiste to comedians – Udochukwu Ikwuagwu analyses the new face of Mavin Records and the transformation of ace producer Don Jazzy from a ‘Don Corleone-esque character’ to a circus ring master. Don Jazzy shed his previously associated Vito Corleone-esque persona for the friendlier, less stoic, very accessible character he now displays following the unfortunate collapse of Mo’Hits Records.
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But one thing many will observe happens to be the generously amusing persona that tags along with the Don like his now-discarded cane. On social media, that humorous side comes to bear in hilarious one-liners, memes, quips and skits, and it’s no surprise that he’s one of the most followed Nigerian celebrities. But a more interesting fact is the way that persona has been transferred to Mavin Records artistes; Tiwa Savage, Dr. SID, D’Prince, Korede Bello, Reekado Banks, and Di’ja—they all have taken on a humorous side and could rival some A-list acts in a stand-up comedy battle.
Here are the six videos where Don Jazzy turned his singers to competent comedians:
1. Mungo Park
Comedians sometimes delve into self-deprecating skits touching on their own failings, weaknesses, inadequacies, depressing childhood or dysfunctional family structure, while sending ribs-a-cracking. Julius ‘D’Genius’ Agwu called kids to mock his marital status in the early 2000s with the question: When will you marry? Don Jazzy becomes the butt of the joke as Korede Bello takes a dig at his label boss. Interestingly, Korede Bello also lampoons his nosey self- oga poke noser, shey you wan’ discover Mungo Park?
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