10. It pays to follow less popular sports
As bookmakers try and offer more and more ways for us to hand over our cash, they are forever expanding the list of sports and markets they cover.
This undoubtedly means that they are covering sports they might not know as much about as they would like.
A good example is MMA. The sport of mixed martial arts is on the rise and so we are getting increasingly more coverage and more information about competitors.
When world bantamweight champion, Ronda Rousey, stepped into the Octagon at UFC193, she was heavy favourite and her opponent Holly Holm was out as far as 9/1 early and still 6/1 when the fight got underway.
But why was Rousey at such a short price? Holm is a boxing world champion while Rousey’s striking is somewhat lacking. Rousey’s strength was her judo, yet Holm had defended 100% of takedowns going into this fight.
It was never going to be as clear cut as everyone thought and any real look at the stats ahead of the event suggested that 6/1 was amazing value.
Not only did Holm go on to win the fight but she KO’d the champ in just two rounds.
If there was an unbeatable formula, bookies would soon go out of business and we’d all be millionaires.
Everyone will have good days and bad days but follow these tips and you should soon be able to spot the best value bets available and hopefully reap the rewards!
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