8. Gigi Hadid – Maybelline, The Model And Mascara
Let’s get back to the A-Listers with Gigi Hadid. Gigi is a super model. She’s all of twenty-one and worth millions already. And she’s got over seventeen million followers on Instagram. That’s why Maybelline pays her $125,000 (or more) per post like this one. It’s pretty easy money. She is shooting a commercial for them and is pictured using their mascara. Then comes her post of a short video or picture showing the drop dead gorgeous Gigi using the product and sales skyrocket. The beauty of her approach is that, unlike some celebrities who will endorse just about anything for anybody, super stars like Hadid stick to the beauty and fashion basics, making her endorsement appear totally real. Even if it’s not, it seems like the real deal.
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