4. They Work In A Pack, But Stay Individual
Staying individual when you’re associated with a family is hard work, but the Kardashians have totally nailed it, and each member is unique. Kim balances out being queen bee with a softer mom side. Khloe is witty and “the fitness one.” Kendall’s off-beat vibes, hipster dress sense, and vintage cars really stand out, and Kylie is a mix of diva-esque and totally real. There’s less of a focus on health nut Kourtney or love-troubled Rob, but the point is that this is a family whose members work as a team, but they still make sure their personas stay individual. Considering they make millions just being who they are, take whatever figure you’re imagining and double it. That’s one for being a Kardashian, and another for being unique in their own right.
3. They Always Find Cute Ways To Make Us Love Them
> The Kardashian image is carefully polished not to make us notice they’re business machines. In fact, they keep us updated with cute snaps that say the exact opposite, while raking in millions. Instagram exploded earlier this year when Kylie’s suspected pregnancy was confirmed with an adorable shot of her baby girl, Stormi Webster, and over 17 million of us liked the post. Kim, Khloe, Kendall, and Kourtney all post cute pics of the family’s little ones, although they’re best at being cute themselves, like Kendall’s adorable freckle close-ups, Kim’s recent Valentine’s Day shot with Kanye, or Kylie’s no makeup posts. It gets slightly less realistic when you realize the Hermès handbag that Kim’s daughter North painted for fun retails at around $50,000.
2. They Handle Haters Like A Boss (More Attention, More Money)
The Kardashians get their fair share of hate, but they always manage to turn it around by handling it well. Of course, every controversy just sparks more attention, and with more attention comes more money. Responding to backlash over her infamous 2017 selfie, Kim posted, “I don’t do [illegal substances], I hardly drink, I’ve never committed a crime and yet I’m a bad role model for being proud of my body?” She took it up a notch in 2018, by shipping freebies of her new fragrance “to my haters.” According to her social media, recipients included Taylor Swift and Blac Chyna. Kylie likewise dealt with fans accusing her of using Photoshop in her selfies, in a 2017 post simply captioned, “For the Photoshop police.” Yeah, they’ve got it under control.
1. Brains, Brains, Brains – There’s Nothing Dumb About Them
Call them stupid all you like – they are laughing all the way to the bank. A 19 year-old who manages to turn sales of around $420 million in just 18 months from makeup is not an idiot. Nor is a woman (Kim) who makes a self-proclaimed $53 million from a video game in one year alone. Behind their ditzy personas and shallow quotes, such as Kim’s quotable “Stretch marks are my biggest fear of life,” there’s a lot of brain power between them. They’re smart, savvy, on-the-ball, and their bank balances are reflecting the results. It’s a little sad that their shrewd business plans are missed by most fans, but in a way it’s empowering to see 21st century women make a fortune from just being who they are – and a touch of good business sense.
-Therichest
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