1. No More Nudity
“Whatchu talkin’ about Willis?” Did someone actually say this? Is this going to be a thing? Is it true that the magazine will no longer feature naked women? WTF! I mean, so we’re just going to have sexy women in just their underwear? I believe we call that the Victoria’s Secret catalog. I don’t get this. So we’re adding clothing to hot attractive women now and calling it Playboy? While others are pushing less and less clothing, Playboy apparently believes that its articles will sell its magazines? Unlikely.
Men are visual and reading about sunsets on the beach and favorite colors just isn’t going to do it. Sorry, Playboy, but this is an epic fail and further displays the weakness of your brand. We understand that the model is broken, but doing a complete overhaul on who and what you are isn’t going to sell magazines. Maybe that’s the point. The days of holding a new Playboy in your hand appear numbered. This latest effort is case in point.
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